“From my own experience the biggest challenge has stemmed from lack of capital in the foundation stage of the firm and entrepreneurial endeavor. Lack of access to sizable capital can be a great way to develop creative marketing tools and test one’s true desire to succeed. Ironically it’s those same unique marketing activities that catch the eye of consumers and build strong brand loyalty.”

I just joined Kickstarter - the great little site where creative types can post projects in hopes of receiving the financial support needed to get their ideas off the ground. I love it. I suggest everyone join and we help one another turn these dreams into working projects that will become a reality soon enough.

(Source: kickstarter.com)

Very simply over the years I have acquired A LOT OF INFORMATION - TIME TO SHARE! So I decided to launch my blog on my 27th birthday (yippie!!) So to start here is an article of what I think is discussion worthy on this most awesome of days…Thanks and enjoy my blog - share, learn, and speak freely

I love business and marketing most specifically; the article of the day is the perfect example of how many internationally marketed brands tend to fail short when it comes to doing proper Global R&D

Nike launched a new sneaker and it has some people upset in Ireland. They (Nike) accidentally insulted many in Ireland. Although reportedly Nike was trying to honor the country leading up to St. Patrick’s Day, the company failed to do a little research about the nation beforehand. Read-on Yahoo! News Melissa Knowles reports…